About Empath
Empath is a proprietary tool that surveys audiences engaging within a brand’s ecosystem to discover content’s true impact and ROI.
- Brand Awareness + Perception Shift
- Purchase Intent
- Attitudinal insights for campaign optimization
- Compare effectiveness across paid, native, owned, earned
How it works
01
Audience engages w/ your content and exposed to pixel.
02
Exposed audience and a control lookalike audience targeted with survey.
03
Both audiences verified and sent to custom survey experience.
04
Content’s impact is measured and Empath Score reported.
Sign up now to measure your content’s true impact and ROI.
